Course ID 00907045
Course format WBT
Course length 32 minutes
Delivery languages English
Related certifications
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Course description

HP Business Service Management: Personas and conversations - Upon completion of this module, participants will be able to identify key BSM persona's in terms of their respective roles, their critical business issues, and the responsibilities they have to their organizations and their teams; Research Resources and discovery questioning techniques will also be presented to help participants gain a better understanding of the challenges of the IT Executive and the world they live in.
This training module is part of the solution series for the BSM Sales Certification and all on-demand required training. The Study Guide is attached to the recording and available for download.

Who should attend

SW Employee and Partner Sales Professionals

Prerequisites

For specific prerequisites and requirements to achieve any of the related certifications, see the certification description on the HP ExpertOne website.

Topics

  • Review of key customer personas
  • Review of specific personas and responsibilities
  • Review of discovery questions and questioning techniques

Objectives

After completing this course, you should be able to do the following:
  • Identify key customer personas and their responsibilities to Business Service Management
  • Distinguish the roles and responsibilities of each of the key customer personas as presented in this training
  • Develop department and enterprise level discovery questions to reveal Business Service Management opportunities